Taking the future of broking into our own hands.

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Since we opened the doors in 2011 we have
originated more than $3.5bn in new lending.
With us by your side, you'll never get lost in the queue.

The goal from day one was to create a world class experience and lead the pack with innovating the way home loans are provided to Aussies. That sounds a bit cliche, we get it.

But we're obsessed with providing the most superior service available in lending. Providing home loans can be complicated at the best of times, so it’s not always perfect. But, we make it our mission to deliver them to you in a way that feels almost too good to be true.

We've invested a huge amount of time, money and resources into our technology stack - And we provide as many digital processes that the legislation will allow us.

We've made it our mission to get your loan completed not only fast,  but without testing your patience. Because we want your loan funded as fast as possible, so you can get on with what you need to do

Here's what drives us:

Vision:


To lead our clients to financial freedom through ongoing education, support and product innovation

Mission:

To ensure every experience exceeds expectations

Values:

Never stop learning.
Stay humble.
Be professional, but be yourself.
Collaborate and achieve.
Get shit done.
Laugh, Smile, Be Kind.

Meet the team transforming the industry, and bringing freedom to everyday aussies.
Adrian Vidajic
Settlements Coordinator
Alice Rhodes
Head of Marketing & Communication
Anthony Alabakov
Founder/CEO
Avery Liu
Loan Processor
Cameron Fernandes
Loan Processor
Connor Ahern
Mortgage Consultant
Deana Cocciardi
Loan Processor
Ezra Kempthorne
Team Leader
Gabriel Zappiello
Associate Director
Jake Sgarbossa
Head of Commercial
Kate McCann
Mortgage Consultant
Kayla Holt
Settlements Coordinator
Mark Mitrov
Mortgage Consultant
Nigel Gohl
Senior Mortgage Consultant
Rischelle Jackson
Front of House
Sean Murphy
Director
Shelby Toulson
Customer Care Manager
Stephanie Carello
Senior Mortgage Consultant
Home

Meet your first, next and best mortgage partner.

  • We're ranked in the Top 10 Mortgage Brokerages in Australia

  • Most of our clients were recommended by friend, we're proud of that.

  • Unlike others, we're here for the long haul. Free 'Annual Reviews' are just part of the job

  • We have the 'First Market Mover' advantage, Pioneering the award-winning Tech Platform RateTracker, to ensure you never overpay on your mortgage.

Home
Commercial

Building homes for the future.

Since we opened the doors in 2011 we have originated more than $3.5bn in new lending.

Commercial
We partner with leading organisations and teams to help you succeed.
Technology is at the heart of our organisation. As is Security.
Assurance Lab - SOC 2 - Type 2 Certified
This certificate shows My Mortgage Freedom's commitment to protecting their client data and ensuring they are practicing the most modern data protection and security measures.
Finsure
Finsure are very close partners to MyMF, providing compliance and loan processing support and infrastructure by way of their online cloud based customer relationship management (CRM) tool, Infynity.
Yodlee
Yodlee provide MyMF and Rate Tracker with their secure open banking API connectors so we can import our client data securely via externally hosted channels. This provides us with the highest level of security and means we don't have to hold customer data onsite.
DocuSign
Gone are the days of the home printer, and we know nobody wants to make the slog to Officeworks to print, scan and email back documents. This is why MyMF utilises DocuSign – We want to make all our processes as simple and efficient as possible, and Docusign allows us to send and receive your signed paperwork within minutes.
Salesforce
MyMF have chosen Salesforce, the world's most powerful client management tool to look after their client files, workflows, annual reviews, and ongoing management of loans and accounts. This system has allowed MyMF to digitise the onboarding process well beyond the industry standard.
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Meet your first, next and best mortgage partner.

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